User Experience Research

User Experience Research

Usability Testing, Eye Tracking, Workshops

User Experience ResearchUsability testing, Eye Tracking, Workshops

See through the users’ eyes  

How it works
We can show you how your customers understand your website, app, product or service. You will see what your customers see and learn how they feel about their experience whilst engaging with your product and service.

You will find out how long they stay on a particular element, view a statement/call to action or image and more importantly gain an understanding of their emotional response.
Once you have real insights into your customer’s behaviour and emotions you will be better placed to improve or make changes to your communication channels which will enable you to: 
- Increase conversion ratios
- Attract more users
- Reduce lead times
- Reduce costs 

We can assist at the development stages right through to ongoing established product and service.

Improve conversions and product usability

Our solution is suitable for any on/offline product
User Interface, Infotainment, TV, ATM,
Websites and Apps for desktop, tablets, phones, watches,
Chatbots, Interactive Forms, Social Media,
Self-service zones, IT Software.

Practical recommendations based on real customer insights

 We employ a combination of research methods
 Individual interviews
 Ethnographic research
 User testing
 Remote testing
 Agile usability testing
 Eye Tracking
 Eye Tracking in virtual reality

We can also help with
Recruitment of your selected target audience
Viewing facilities (Usability & Eye Tracking Lab)
Simultaneous translation
Strategic supervision
Concept prototype
User centered design
​Portable lab for research across Europe

Contact us today

Find out more

Ease of use & time to see
What our clients say

We needed to test the concept of online application for one of our products.

Colleagues from UX Focus adapted to our time preference, understood our needs and the consultation was at a professional level.

Methodology in recruiting respondents, facilitation and final report were at a high level.

UX Focus unlike other companies offer utilization of modern technology to better understand customer behavior. Testing becomes more efficient and conclusions more conclusive.

I can recommend cooperation.

Josef Drahokoupil
Client service strategy
ČSOB Pojišťovna, a.s., KBC Bank NV
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