Insights - not just data
How it works
With UX Focus you will see what the customer sees, hear what they think and better understand their emotional response to your brand and media campaigns.
We can also show you what they don’t see!
For example: key messages they have missed, instructions or brand elements. This can be invaluable at the early stage of selection communication concept before campaign launch right through to ongoing campaign on market.
Verify your campaign’s effectiveness
Our solution is suitable for any on/offline media & communication
TV campaigns & advertising
Paper based campaigns & promotions - direct mail, brochures, leaflets
Online campaigns & advertising on any screen
Out of home campaigns & promotion
Objective results
We employ a combination of research methods
Focus groups
Individual interviews
Expert interviews
Ethnographic research
Eye Tracking
Questionnaire
Benchmark
We can also help with
Recruitment of your selected target audience
Viewing facilities
Simultaneous translation
Portable lab for research across Europe
